Course Description

Discover the tools and techniques you need to effectively manage the increasingly complex product management process and gain more control of the myriad tasks at hand.

In this powerful seminar, you’ll focus on strategy…product portfolio planning…key tasks of a product manager…understanding critical reports…and how to calculate break-even sales formulas. Then you’ll put it all together using a case study on product marketing plan development so you can prepare your marketing plan.

How You Will Benefit
  • Understand the whys and hows of the product management system—and how to make the best use of it 
  • Gain marketing savvy and use it to perform your job effectively
  • Set priorities and manage the profitability of your products or serviceBuild effective working relationships with suppliers and with external and internal business partners
  • Manage the financial aspects of product management
  • Learn the key components of an effective business plan—and practice developing one

Online Accreditation
1.8 CEU, 18 SMPS

What you will learn

What You Will Cover
  • Benefits of the product management process
  • Strategies and models for marketing success 
  • The main tasks of a product manager 
  • Key reports and relationships 
  • How to manage new product or service development
  • Prepare your marketing plan

Course: Successful Product Management

$2,495.00
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Upcoming Dates

  • Location: IL, Chicago

  • Date & Time: May 06, 2024 09:00 AM ET

$2,495.00
  • Location: IL, Chicago

  • Date & Time: May 08, 2024 09:00 AM ET

$2,495.00
  • Location: IL, Chicago

  • Date & Time: May 08, 2024 09:00 AM ET

$2,495.00

Course Dates

Location Date & Time Duration Course Type
  • CL Classroom Live - Traditional live classroom with in-person instructor.
  • CV Classroom Virtual - Attend this live instructor-led event remotely from the indicated tech facility.
  • VL Virtual Live - Attend this live instructor-led event remotely from anywhere.
Price  
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Cancelation Policy

If you cannot attend an event, you may send someone else in your place. If that isn’t an option for you, cancellations received up to five working days before the event are refundable, minus a registration service charge ($10 for one-day events; $25 for multiple-day events). After that, cancellations are subject to the entire seminar fee, which you may apply toward a future seminar. Please note that if you don’t cancel and don’t attend, you are still responsible for payment.

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